I cannot believe I started a business after losing Sally. At age 63 I formally incorporated a small business -coffee roasting- kind of like Colonel Sanders and his fried chicken..
Coffee , just beans , nothing fancy , purchased as ethically as I could afford ( the ” C” price of coffee as the commodity varies from $0.99-2.15, however , most of the times it hovers around $1.00 a pound ) Coffee costs $2.55 a pound to produce world wide(!).
Coffee mostly is subsidized by various governments. But the “Geisha” name associated with super expensive grades of coffee isn’t.
How can a small roaster compete with the roaster owned farms and NGO owned fair trade and free trade groups?
I am still working through that. I apologize to the Blog World for being all over the map. Will post more soon.
Thank you for all your business.!