Is it always transactional?

Howdy,  thinking of transactional processes. Does Goodwill have any place in business? ( Not Goodwill Industries ) . There is a line for ” Intangibles”  in accountancy and law.  Is money so all -powerful that currency supercedes human effort, moral psychology, ” freely giving”,  mutual care and concern, the Social Contract?  I know this isn’t coffee talk, it is just a thought that invaded my conscious stream . Casting it upon the waters of the internet.

…A year later…I still do not know….

Readying for Southwest Chocolate and Coffee Festival

Roasting a batch of Orangutan Sumatra. It is not from Orangutan scat. It is a traditionally processed Coffee Arabica. The name comes from the efforts to preserve the Orangutan and Sumatra Leopards that allowed humans to farm their lands. This Sumatra is raised at 1600-2000 meters above sea level. The Island of Sumatra has competing agricultural interests with palm oil being predominate. The palm oil industry is fairly ruthlessly mono cropping where they can wiping out rain forest ecology when they ” develop” an area. The bean is roasted past first crack and is full-bodied even at this roast level.